Galleries that utilize the advantages of good lighting and beautiful display for handcrafted jewelry, will compete successfully with online sales. While online jewelry is clearly a growing market segment, there are still many customers who need to feel the confidence of feeling and touching their one-of-a-kind handcrafted purchases.Successful brick-and-mortar galleries are capitalizing on this very advantage, offering customers a unique and personal experience to feel and touch handmade jewelry in a gallery setting. read more
If you’ve ever tried to sell your work on the tremendously competitive and crowded pages of Ebay, your quick answer to the above question may be no. But don’t be so quick to answer. If you keep these few things in mind, you can have a successful jewelry business on Ebay. read more
The benefits of social marketing are many. Joining a series of social networking websites may seem like a tedious task, especially if you aren’t a very social person, but results you gain are going to prove themselves to be well worth the effort. I was never a huge fan of social marketing, but I quickly found that social networking sites gave me the opportunity to have a little bit of fun while working on my marketing campaigns. Social marketing may just be the break you need from your regular daily routine! read more
Talking about right hand ring which is a new concept that has evolved and booming in the diamond industry, however to broaden the definition of “Right hand Ring” it is a fashion statement for today’s career and.. read more
Wedding ring sets are integration of both engagement and wedding ring in a similar design, complimenting one another. It is suitable for women who hate wearing more than one ring, or for couples who have budget constraints. read more
In this article I give you 3 simple ways to keep your customers and to make your online business opportunities successful. In fact, you know them already now, but have maybe you have thought that online business opportunity needs something special or genious. Actually it needs the same kind of warm care than your friends, for instance. read more
One of the most repeated questions I get on my mailbox from starting jewelers is “Should I make series or one-of-a-kind pieces? What is most likely to make me succeed?” I had that dilemma for a long time too. read more
When I started, I had no idea of what a business plan was. As many beginners I thought “well, I’ll make the pieces and people will come”, but that only led to frustration! I had no one to show my jewels to, and sales were low or none for months. read more
Trade leads, or business leads, by national or international business services facilitate different functions, reduce transaction time and costs, reduce supplier costs, generate new business contacts, and increase sales. read more
